Style Guide

Sophistication meets Empathy

The website is designed to bring to life the high-level credibility that you have with CEOs, community leaders, and prospects who visit your site. The information is presented in a clear navigable interface that is also human, warm and inviting to your audience.

Logo

A simple graphic mark is created to help visualize your brand presence with your name. Using shapes as abstractions, when joined together, the graphic mark creates a heart that emphasizes the coming together of ideas and solutions through empathy.

The abstracted shapes also create a very playful but reinforced message of bringing together ideas and solutions in your copy.

Janet can support you in your greatest challenges.

Whether your organization is contending with teams that don’t quite click, burdensome compliance, or fundraising demands, Janet’s enthusiasm for problem solving can foster open communication, smooth the rough edges of work life, and relieve the pressure of the overwhelmed. She loves to help teams work through their greatest challenges and make the complex simple.

Portraiture

Your image conveys an austere yet elegant approach to your audience. A neutral color palette gives a contemporary and timeless appeal.

These images on the right are a mood board of the style direction for your portrait session.

Colors

These are the global color swatches that are used to brand this website.
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The colors are based on contemporary color trends as found in lifestyle, beauty, and bespoke business identities.

Neutral Smoky Black

Sienna

Neutral Almond

Papaya Whip

Neutral Isabelline

Neutral Cultured White

White smoke

Light Steel Blue

Salmon

Typography

A combination of Monserrat for headlines and Roboto for body copy is used throughout your website. These two typefaces are chosen for their readability and great design pairing together. Both offer a flexible combination of substyles such as lighter and heavier weighted typefaces along with italics and boldface as needed.

Display Heading

Heading One

Heading Two

Heading Three

Heading Four

Heading Five

Heading Six

Large Text

Body Text

Small Text

Small Caps Text

When empathy meets insight, good things happen.

With a focus on empathy and insight, Janet Thirlby facilitates organizational change by cultivating conversations and guiding leaders toward greater professional development. Her approach emphasizes encouraging clients to recognize their shared responsibility to each other and to their business. Through Janet’s supportive coaching, leaders discover valuable new ways to inspire their teams and fine-tune their work, all in the service of their mission. From high-tech start-ups to Fortune 50 brands to Community Health Centers, Janet’s clientele have all come to know her unique combination of emotional intelligence and industry experience. Her distinctive, approachable style can help spark valuable, sustainable change from within.

Buttons

A set of all the buttons used on this template or customise them to suit your style or brand.

small Standard Standard

View your new website

All of these design considerations are flexible to change. If you would like to change any of the styling, then we can make the changes to this style guide and that will also globally update the website.

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